Posts Tagged ‘lulumelon’

Taking That First Step with The Sports Bra Challenge

Tuesday, May 15th, 2012

Photo Credit: Joey Kuhn, Grace Courvoisier

In honor of the S.E.A.K’s The Sports Bra Challenge which takes place this Thursday, May 17th, at Union Square Park, we will be donating $5.00 of every mi-bra sale to the S.E.A.K foundation, and running interviews with the founders. Please enter the coupon code “SBC” at checkout, so we can keep track of the sales attributed to this amazing cause.

The Sports Bra Challenge is a day-long charity fitness centered around women working out in a series of group fitness classes in their sports bras. Get in on this epic celebration of our bodies and support S.E.A.K. Foundation and City of Hope’s Positive Image Center, which helps cancer patients regain and retain confidence in how they look while undergoing treatment.If you’re not going to be near the NYC area: Wear a sports bra while you cook dinner, walk the dog, run outside, take a yoga class, or while hiking with your friends. 

Second up is Jenny Gaither, who is responsible for curriculum design and operations.  

GirlHabits: What do you love most about The Sports Bra Challenge?

Jenny Gaither:   The Sports Bra Challenge challenges you to live in the present moment. You have to forget past insecurities about your body and stop thinking about what you would look like if you lost ten pounds.  The Sports Bra Challenge makes you aware of all the amazing things you have, your body being the first.  

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